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Discover Elegance,  
Embrace Japan

Voice of Japan offers a unique lifestyle brand that merges Japanese craftsmanship
and artistry to propose beautiful, one-of-a-kind items. We aim to enhance everyday life
by adorning it with Japan's aesthetic consciousness, wisdom, and creative sensibility, centered
around captivating fashion items and traditional craft artworks. Our creations stem
from Japan's abundant natural resources, crafted into beautiful forms
through Japanese sensibility and traditional techniques. Through high-quality,
beautiful Japanese items, we introduce a new lifestyle as a gift from Japan.

Voice of Japan offers a unique lifestyle brand that merges Japanese craftsmanship and artistry to propose beautiful, one-of-a-kind items. We aim to enhance everyday life by adorning it with Japan's aesthetic consciousness, wisdom, and creative sensibility, centered around captivating fashion items and traditional craft artworks. Our creations stem from Japan's abundant natural resources, crafted into beautiful forms through Japanese sensibility and traditional techniques. Through high-quality, beautiful Japanese items, we introduce a new lifestyle as a gift from Japan.

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Our Stories

Our Stories

Crafting Beauty, Weaving Stories.

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Handmade Washi Paper, Gold Leaf, Silver Leaf, Indigo-Dyed Jewelry | VOJ
Traditional Craft

Handmade Washi Paper, Gold Leaf, Silver Leaf, Indigo-Dyed Jewelry

Creating jewelry by twisting and baking handmade washi paper, then sewing along the traces with gold and silver threads. Additionally, crafting jewelry by indigo-dyeing washi paper and adorning it ...

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Crafting Beauty, Weaving Stories. | VOJ
Our Stories

Crafting Beauty, Weaving Stories.

Discover encounters that beautify today and tomorrow. When the items you wear and use every day become your "favorites," life becomes more enchanting. Born from the wisdom, skills, and sensibilitie...

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The Presence and Potential of Jewelry | VOJ
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The Presence and Potential of Jewelry

I was captivated by jewelry because of its origins. In ancient times, people threaded cords through animal tusks and wore them as "charms" during hunts, which is said to mark the beginning of jewel...

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Hikihaku (Metal Leaf Weaving) | VOJ
Traditional Craft

Hikihaku (Metal Leaf Weaving)

Hikihaku, or metal leaf weaving, is a traditional Japanese textile technique that dates back over a thousand years. This craft involves weaving thin strips of metal, often gold or silver, into fabr...

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Yohko Toda | VOJ
VOJ Featured Artist

Yohko Toda

Born in Nara Prefecture, currently residing in Kyoto, I believe the most beautiful and sacred moment of urushi lacquer is when it is still in its liquid form and being applied. The beauty revealed...

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A Wonderful Lifestyle Starting from Washi | VOJ
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A Wonderful Lifestyle Starting from Washi

We use chemical dyes for coloring, which provide vibrant hues and excellent durability, firmly adhering to the washi paper. During the dyeing process, we apply multiple coatings with konnyaku g...

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Seiko Yoshimura | VOJ
VOJ Featured Artist

Seiko Yoshimura

I learned the lacquerware techniques in my hometown Kyoto. After my first solo exhibition in 2015, I started full-fledged creation of lacquer jewelry. I've showcased my work in solo and group ex...

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Enchanted by Antique Bead Jewelry | VOJ
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Enchanted by Antique Bead Jewelry

I draw inspiration from plants that evoke geometric patterns, sketching images gathered from catalogs. Progressing with the design, I arrange the pleasing sensation of interconnected lines and n...

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Horizontal Stitch Embroidery | VOJ
Traditional Craft

Horizontal Stitch Embroidery

Creating harmony with modernity through a century-old traditional technique. Here is the horizontal stitch embroidery machine I use. It's about 70 years old and was manufactured in Kyoto. Even when...

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